If I were still working as a station engineer in Albuquerque, NM, and I heard people talking about Dynamic Media Facilities, I’d probably think: “Okay, what problem is this actually solving for me?” Instead of fixed, hardware-defined workflows, DMF introduces a fundamentally different model. As shown in the figure below, workflows are built from modular, autonomous functions. They perform one and only one function. These atomic functions can be chained together to create dif

"What DMF Is + Why It Matters for You," an AMWA webinar with Willem Vermost and Mike Strein. Dynamic Media Facility

"What DMF Is + Why It Matters for You," an AMWA webinar with Willem Vermost and Mike Strein. Dynamic Media Facility

Come See AMWA at NAB 2026, get the latest on JT-DMF and NMOS